I’m Michael. I’m a UX Product Strategist, Researcher, and Team Leader.

Specialties: leading cross-functional teams, pioneering Human-Computer Interaction (HCI), and driving impactful Data Visualization. I’m passionate about UX Design and qualitative research to elevate user experiences and business outcomes.

Industry Exposure: FinTech, BioTech, Search, IT Security, Retail, and Startups.

3 Part Case study - BioTech | Computational Big Data

Part 2. Modernizing a multi-phase UX deployment for Order Management at Adaptive.

Case study
AI-Based Ed/Tech SaaS

The Science of Smarter Training: How AI, Microlearning, and Color Psychology Transform Call Center Performance

Case study
HR & Human Capital

Redefining Deloitte's HR E-Reader and Academic research repository.

Case Study
IT Security and Brand Protection

Network Intelligence: Visualizing Bad Actor Patterns.

Case Study
FinTech / Blockchain

Transforming Reinsurance with a Blockchain-Driven Marketplace.

Case Study
Retail / Voice UX / UX Research / UX Design

Forging the Future of Cooking: Alexa-Infused Smart Kitchen with Amazon Fresh. - Mental Models and UI/UX.

Explore other case studies.


Over my career, I’ve worked on many products across many industries.

Inhouse Campaign development and brand management.

Between 1997 and 2002 I managed the homepage of Yahoo! and supported R&D for new monetized product.

Historically, I have had the opportunity to work on creative marketing campaigns for fun surf and clothing companies.

I love writing copy and content for campaign strategies that evoke the human spirit, nature, and imagination.

Creative Direction & Copy Writing

Articles

  • UX Research

    Bridging the Digital Generation Gap: Enhancing UX For Our Aging Population, Like My Dad

    Last fall, I gave my father a birthday gift: a pair of Apple AirTags. As I eagerly awaited the opening of his gift, I started thinking that I'm not even an Apple mobile device user myself (though I love their computers), but I've always used Android phones.

    Michael Clingerman

    Read

  • UX Research

    UX Design Principles For Seniors & Older Adults – Part II

    According to the AARP, Americans 50 and up contribute $8.3 trillion in economic activity to the US economy each year, with a GDP that's expected to triple by 2050. With longer lifespans, higher incomes, and an ongoing accumulation of wealth, it's time we get to know and understand this market better.

    Michael Clingerman

    November 8, 2023

    Read

  • UX Research

    Bridging the Digital Divide: Practical Strategies for Empowering Older Adults in the Digital Age.

    In an era where technology permeates every aspect of our lives, a significant portion of our population finds itself left behind. The digital divide, particularly pronounced among older adults, is not merely a matter of inconvenience—it's a critical issue that impacts social inclusion, healthcare access, and overall quality of life.

    Michael Clingerman

    October 2024

    Read
  • Customer-Centric Research Alignment: A Strategic Approach for B2C and B2B Success

    UX Research

    Customer-Centric Research Alignment: A Strategic Approach for B2C and B2B Success

    This article outlines a simple yet effective approach to customer-centric research alignment that improves usability and supports broader business goals such as reducing churn and improving customer satisfaction.

    Michael Clingerman

    October 2024

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I’m experienced with and have exposure to the following tools:

“Usability is about people and how they understand and use things, not about technology.”

- Steve Krug